 | Provocative. Sensual. Strong. Those are just some of the words Gucci creative director Frida Giannini had in mind when she set out to craft Gucci Guilty for Him, a bold new fragrance for men. Using Gucci's iconic intertwined Gs as a catalyst, Giannini reinterpreted them as a modern-day emblem for a contemporary hero who likes to challenge convention.
The scent—a heady cocktail of invigorating Italian lemon, mandarin and crushed green leaves, punctuated by a hint of pink pepper—seizes hold of the senses, just like the charismatic man who wears it.
Go ahead, and give in. Being guilty has never felt so impeccably right. |  | |
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